CDW Sharpens Vertical Sales and Marketing Focus with the Creation of a Dedicated Healthcare Team
VERNON HILLS, Ill. – July 19, 2005 – CDW Corporation (NASDAQ: CDWC), a leading provider of name-brand technology products and services to business, government and education, today announced the creation of a dedicated healthcare team. The new vertical alignment of CDW's existing sales and marketing effort will enable the company to better focus on delivering technology solutions that meet the unique needs of its growing healthcare customer base.
"CDW continues to sharpen its sales and marketing efforts around customer requirements and market opportunities to drive growth," said James R. Shanks, CDW executive vice president and president, CDW Government. "Building on our continued success with customer segmentation strategies, establishing a dedicated healthcare account management team will enable the company to deliver stronger customer service and deeper vertical knowledge to our healthcare customers."
Beyond consolidating expertise and offering healthcare-specific technology solutions, this vertical will enable CDW to strategically align with its more than 1,000 vendor partners to deliver the best products the technology industry has to offer healthcare providers.
Healthcare organizations have increasingly turned to CDW to deliver Information Technology (IT) solutions that help these unique customers address their regulatory compliance, operational- and clinical-efficiency needs. Having delivered solutions to large military hospitals, well-known research institutions and hospitals, community health centers and rural healthcare networks, CDW has significant in-house experience providing technology that supports back-office systems, administrative and clinical IT systems, management information systems, and technology components of critical interest to healthcare providers.
Leading the realigned sales organization will be Vice President Christina V. Rother, a 14-year veteran of CDW, who is focused on delivering technology solutions to vertical markets with unique requirements. Rother will continue to head up state-and-local and education sales.
CDW's healthcare account managers will be backed by a team of highly certified IT specialists trained in ten key disciplines: document imaging, LAN/WAN, mobile/wireless, power, prepackaged services, security, storage, telephony, voice and data, and volume software licensing.
About CDW
CDW® (NASDAQ: CDWC), ranked No. 347 on the FORTUNE 500, is a leading provider of technology products and services for business, government and education. CDW is a principal source of technology from top name brands such as Adobe, APC, Apple, Cisco, HP, IBM, Microsoft, Sony, Symantec, Toshiba and ViewSonic.
CDW was founded in 1984 and today employs approximately 4,000 coworkers. In 2004 the company generated net sales of approximately $5.7 billion. CDW's direct model offers one-on-one relationships with knowledgeable account managers; purchasing by telephone, fax, the company's award-winning CDW.com Web site, customized CDW@work™ extranets, CDWG.com Web site and macwarehouse.com Web site; custom-configured solutions and same-day shipping; and pre- and post-sales technical support, with more than 120 factory-trained and A+ certified technicians on staff.
Additional information can be found by visiting http://newsroom.cdw.com.
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